What is Kapture CRM?
Kapture CX is an AI-powered customer experience platform built for industries where every interaction counts—like banking, retail, travel, and utilities. Instead of just automating simple tasks, Kapture uses agentic AI that actually completes workflows from start to finish, whether it’s processing a loan application, handling a flight cancellation, or managing a return. The result? Faster resolutions, happier customers, and teams that can focus on high-value work instead of repetitive follow-ups.
What sets Kapture apart is its Agentic OS—a unified system where AI agents and human experts work together seamlessly. It doesn’t just route tickets; it closes loops automatically across voice, chat, email, and social channels, while letting humans step in only when judgment is truly needed. Trusted by over 1,000 enterprises worldwide, Kapture turns complex operations into smooth, end-to-end experiences.
What are the features of Kapture CRM?
- AgentOS: An agentic operating system that combines AI and human intelligence to execute full workflows—not just respond, but resolve.
- VITOS Agent Builder: Create, test, and deploy no-code AI agents for voice, chat, email, and social without engineering help.
- COMMAND Human Layer: Define exactly when and how humans intervene—with one-click takeover and full context handoff.
- CALIBRATE Audit Layer: Automatically record, assess, and coach based on every interaction against your SLAs and quality standards.
- PULSE Intelligence Layer: Ask questions in plain language and get actionable insights from operational data—no waiting for reports.
- Omnichannel Execution: Works across WhatsApp, Instagram, Facebook, email, voice, and more with consistent context.
- Pre-built Industry Workflows: Ready-to-deploy solutions for BFSI collections, retail returns, travel disruptions, and more.
What are the use cases of Kapture CRM?
- Automate BFSI loan lead acquisition from inquiry to disbursal with compliance checks and document verification.
- Resolve retail returns and refunds instantly without agent involvement, while enforcing policy consistently.
- Handle travel itinerary changes in real time—rebooking flights or hotels automatically during disruptions.
- Streamline digital-native user onboarding, guiding customers from KYC to activation with zero manual steps.
- Manage utility outage communications by auto-notifying affected customers and updating them until service is restored.
- Deflect technical support tickets by triaging issues and resolving common problems before escalation.
How to use Kapture CRM?
- Start with a personalized demo to map Kapture to your specific workflows and systems.
- Use the Agent Builder to create AI agents for your top use cases—no coding required.
- Connect Kapture to your existing tools (like Salesforce or SAP) using pre-built integrations or APIs.
- Define human-in-the-loop rules in the COMMAND layer so your team steps in only at critical decision points.
- Monitor performance via the CALIBRATE layer, which auto-scores interactions and suggests coaching opportunities.
- Let the PULSE layer surface hidden trends—just ask questions like “Why are cart abandonments spiking?” and act on answers instantly.
