What is Smart Targeting?

**Smart Targeting** is a cutting-edge real estate farming solution powered by AI. It helps real estate agents focus on the **top 20% of homeowners most likely to sell** in their area, saving time and money while boosting listings.

What are the features of Smart Targeting?

* **AI-Powered Predictions**: Uses advanced algorithms to identify homeowners likely to sell in the next 12 months. * **Custom Farm Areas**: Define your farm by zip code, polygon, or circle on a map. * **Multi-Channel Marketing**: Automates personalized campaigns with email, Facebook ads, postcards, and more. * **Automated Follow-Up**: Alerts you to new leads and schedules follow-ups seamlessly. * **Market Insights**: Provides comparative market analysis (CMA) and local trends to engage potential sellers.

What are the use cases of Smart Targeting?

* **Real Estate Agents**: Grow your listing pipeline by targeting the right homeowners. * **Brokers**: Equip your team with tools to dominate their farm areas. * **New Agents**: Quickly build a client base without wasting resources on mass marketing.

How to use Smart Targeting?

1. Define your farm area using zip codes or drawing tools. 2. Let AI analyze data to identify potential sellers. 3. Launch automated marketing campaigns. 4. Follow up with leads using the platform’s tools.