What is Medallia?
Medallia is an experience management platform that collects customer and employee feedback signals to deliver analytics and role-based reporting for enterprises. It supports programs across industries such as retail, financial services, healthcare, and hospitality. Access requires requesting a product demonstration.
What are the features of Medallia?
- Feedback captureCollects signals across digital journeys, contact centers, and employee lifecycles to aggregate structured and unstructured data.
- Automated theme detection (Themes with GenAI)Surfaces emerging themes across text analytics without manual tagging.
- AI-generated replies (Smart Response)Produces personalized, branded responses to close feedback loops.
- Driver analysis (Root Cause Assist)Analyzes data to surface underlying drivers without requiring a dedicated analyst.
- Conversation intelligenceExtracts automated insights from every contact center interaction.
- Role-based reportingDelivers tailored dashboards so different stakeholders can act on relevant data.
What are the use cases of Medallia?
- Contact center quality managementUses conversational intelligence and agent coaching tools to optimize service quality and frontline engagement.
- Employee lifecycle listeningCaptures feedback from candidate stage through exit to activate real-time stakeholder action.
- Agile market researchDeploys pre-built surveys or online video focus groups to gather quick insights alongside customized research strategies.








