What is MarketMuse?
MarketMuse is an AI-powered content planning and optimization tool that helps you create content that ranks higher by leveraging your expertise and identifying gaps in your competitors' strategies. It’s designed to make content creation smarter, faster, and more effective.
What are the features of MarketMuse?
- Topic Authority: Identifies and expands your existing authority with AI-driven analysis.
- Competitor Gaps: Finds content opportunities your competitors have missed.
- Personalized Difficulty: Shows which topics are easiest or hardest to rank for.
- Content Plan: Provides a personalized roadmap for what to create or update in minutes.
What are the use cases of MarketMuse?
- Content Strategists: Develop data-driven content strategies.
- SEO Professionals: Optimize content for better search rankings.
- Digital Marketers: Identify quick wins and long-term opportunities.
- Agencies: Streamline content planning for multiple clients.
How to use MarketMuse?
- Start by analyzing your existing content inventory.
- Identify high-value topic clusters and quick wins.
- Use the personalized content plan to guide your creation or updates.
- Optimize your content based on MarketMuse’s recommendations.











