What is Breadcrumbs?
Breadcrumbs is an enterprise-grade lead scoring platform designed to optimize your sales funnel. Whether you're in sales-assisted or product-led growth (PLG) motions, Breadcrumbs helps you achieve up to a 30% increase in MQL to Opp conversions. It’s built for everyone, from small teams to large enterprises, making lead scoring accessible and effective.
What are the features of Breadcrumbs?
- 3-Click Lead Scoring Model Creation: Build models in seconds with Breadcrumbs Copilot.
- Unlimited Workspaces and Models: Test and iterate freely without constraints.
- Machine Learning Insights: Identify predictive attributes and improve over time.
- No-Code Connectors: Integrate with your tech stack effortlessly.
- Multi-Variate Testing: Optimize without impacting operations.
What are the use cases of Breadcrumbs?
- Sales and Marketing Alignment: Replace guesswork with data-driven decisions.
- Funnel Optimization: Improve lead quality and conversion rates.
- Churn Prevention: Identify at-risk customers early.
- Revenue Growth: Surface high-potential leads and upsell opportunities.
How to use Breadcrumbs?
- Sign Up: Create an account on Breadcrumbs.
- Connect Your Data: Use no-code connectors to integrate your tech stack.
- Build Models: Use Copilot to generate lead scoring models in seconds.
- Test and Iterate: Run multi-variate tests to optimize your models.
- Analyze Results: Use Explore to gain actionable insights.






