What is Clay?
Clay is a powerful platform that helps businesses go to market with unique data and the ability to act on it. With access to 100+ premium data sources and AI research agents, Clay automates growth workflows, turning insights into revenue. Whether you're enriching your CRM, building targeted lead lists, or automating outbound campaigns, Clay has you covered.
What are the features of Clay?
- CRM Enrichment & Hygiene: Keep your CRM up-to-date and accurate.
- TAM Sourcing: Build targeted lead lists using 100+ sources and AI.
- Account & Lead Scoring: Prioritize your account list with custom lead scores.
- Intent Data: Track job changes, new hires, promotions, and more.
- Automated Inbound & Outbound: Enrich, score, and message leads in seconds.
What are the use cases of Clay?
- RevOps: Automate CRM prospecting, enrichment, and cleaning.
- Sales: Streamline prospecting and research.
- Growth Marketing: Run targeted campaigns across every channel.
- Enterprise: Build a data foundation for any GTM workflow.
- Startups: Launch growth campaigns quickly without adding headcount.
How to use Clay?
- Sign Up: Start building for free on Clay’s platform.
- Connect Data Sources: Access 100+ premium data providers.
- Automate Workflows: Use AI agents to enrich and score leads.
- Act on Insights: Push enriched data to your CRM or email tool.
- Iterate & Improve: Continuously refine your workflows for better results.










