What is Notch?
Notch is a full-stack AI ad generator designed to help marketing teams create high-ROAS (Return on Ad Spend) ads with ease. Built by ex-Meta performance marketers, Notch understands the nuances of your brand data, direct response (DR) structure, and competitor strategies. This powerful tool automates the entire ad creation process, from generating creative ideas to publishing polished, on-brand ads across various channels. Whether you're an e-commerce business, a small agency, or a large enterprise, Notch can streamline your workflow and boost your ad performance.
What are the features of Notch?
- Intelligence Layer: Analyzes your brand data, DR structure, pacing, competitor winners, past best ads, channel rules, and weekly winning formats.
- Creation Layer: Generates the right creative for every channel and placement, including cinematic shorts, animated ads, URL-to-video, UGC hooks, static ads, and industry templates.
- Automation Layer: Offers batch scheduling and publishing, automatic resizing, bulk variation generation, winner refresh, and more.
- Meta Sync: Syncs your past ads to learn from past performance and publish seamlessly.
- Canva Integration: Easily edit your Notch ads in Canva and sync back for easy publishing.
- Figma Plugin: Use the Notch Figma plugin for maximum control and flexibility in editing your ads.
What are the use cases of Notch?
- E-commerce Businesses: Create and optimize ads for product launches, seasonal campaigns, and special promotions.
- Agencies: Manage multiple client campaigns efficiently with automated ad creation and performance tracking.
- Small Businesses: Generate high-impact ads without the need for a large in-house creative team.
- Lead Generation Campaigns: Develop and test different ad formats to find the most effective ones for driving leads.
- Social Media Marketing: Create engaging content for Facebook, Instagram, YouTube, and other social platforms.
- Brand Awareness Campaigns: Produce cinematic shorts and UGC videos to build brand recognition and engagement.
How to use Notch?
- Drop in Your Brand URL: Start by entering your brand's URL to pull in all relevant information, from social assets to product page details.
- Generate High-Impact Ads: Use Notch to produce polished, on-brand ads based on proven performance formats.
- Automate Continuous Growth: Check your past ads page to see results, create variants, and publish to Meta.
- Sync with Tools: Integrate Notch with tools like Meta, Canva, and Figma for seamless editing and publishing.
- Monitor Performance: Regularly review the performance of your ads and use the insights to refine your strategy.
- Create Variants: Use the automation layer to generate bulk variations and identify winning creatives.
