What is Nightwatch?
Nightwatch tracks search engine rankings and AI model citations from a single platform, connecting changes in organic positions to shifts in visibility on ChatGPT, Claude, Gemini, and Perplexity. It is relevant for teams managing SEO across multiple engines and locations down to the zip code. A 14-day trial provides full access without requiring a credit card.
What are the features of Nightwatch?
- Citation IntelligenceConnects search ranking changes to AI citation shifts, identifying which specific URL and keyword caused a brand to stop being named in AI answers.
- Rank trackingMonitors daily positions across Google, Bing, YouTube, DuckDuckGo, and Yahoo, storing the raw HTML snapshot of the search results page behind every check.
- AI visibility trackingSimulates user queries on major LLMs to determine if a brand is mentioned, cited, or recommended, producing metrics like Share of Voice and Citation Count.
- SEO agent (NightOwl)Reads overnight ranking movements, identifies pages that lost ground, and drafts meta, heading, and internal-link fixes for approval.
- Content drafting and scoring (Content Studio)Crawls pages ranking for a target keyword to build a brief, then scores a draft live against that research.
- White-label reportingGenerates branded reports with custom logos and colors that send themselves on a schedule, included on every plan.
What are the use cases of Nightwatch?
- Local multi-city campaignsTracking rankings at the zip-code level across 107,000+ locations to measure visibility city by city rather than relying on national averages.
- Agency client managementRunning multiple client accounts with unlimited user seats and automated white-label reports without per-seat fees reducing margins.
- Diagnosing traffic dropsUsing stored SERP snapshots dating back to 2012 to audit exactly what a search engine returned on a specific date when a ranking changed.
Nightwatch Pricing Information:
- Free trialFull access to all features for 14 days; no credit card required.
- Starter€99/month (or €79/month billed yearly); includes 500 keywords and 50 AI prompts.
- Professional€199/month; includes 2,500 keywords and 150 AI prompts.
- Agency€499/month; includes 7,500 keywords and 500 AI prompts.
- EnterpriseCustom quoted pricing for higher volumes, including additional real-time options. All plans include unlimited user seats, white-label reporting, API access, and AI prompt tracking.









