What is Mailjet?
Mailjet is an all-in-one email marketing software and email API built for both marketers and developers to work together seamlessly. Whether you're sending promotional newsletters or critical transactional messages like order confirmations, Mailjet handles it all with smart automation, strong deliverability, and built-in compliance tools. Trusted by over 100,000 customers—including brands like Microsoft, DHL, and Wikipedia—it’s designed to help teams create, send, and track emails without friction.
What makes Mailjet stand out is its balance of simplicity and power. Marketers love the drag-and-drop editor and AI-powered content tools, while developers appreciate the robust APIs, SMTP relay, and easy integrations. Plus, with GDPR compliance, real-time collaboration, and expert deliverability support baked in, you can focus on your message—not technical headaches.
What are the features of Mailjet?
- Drag-and-Drop Email Editor: Design responsive emails quickly using templates, a blank canvas, or AI—no coding needed.
- AI Email Tools: Generate branded templates, subject lines, and copy in seconds with tone and language customization (supports 21 languages).
- Email Automation: Build visual workflows for onboarding, re-engagement, and more—no technical skills required.
- Real-Time Collaboration: Multiple team members can edit campaigns together, with permission controls to protect brand assets.
- Built-In Deliverability: Includes email validation, spam testing, inbox previews, and dedicated IP options to maximize inbox placement.
- Developer-Friendly APIs: Send transactional emails via RESTful Email API, Parse API, or SMTP relay with full documentation.
- Advanced Segmentation & Personalization: Use dynamic content and contact properties to tailor messages to individual subscribers.
- Seamless Integrations: Connects with Shopify, WordPress, HubSpot, WooCommerce, Google Cloud, and more.
What are the use cases of Mailjet?
- Small businesses sending monthly newsletters with personalized product recommendations.
- E-commerce brands automating order confirmations, shipping updates, and cart abandonment emails.
- SaaS companies onboarding new users with a multi-step welcome email sequence.
- Marketing agencies managing multiple client campaigns from one collaborative workspace.
- Universities sending event announcements and enrollment updates to segmented student groups.
- Enterprises running high-volume transactional notifications (e.g., password resets, invoices) with guaranteed deliverability.
- Real estate agents creating targeted property alerts based on buyer preferences.
How to use Mailjet?
- Sign up for a free Mailjet account and verify your sending domain to boost deliverability.
- Use the Email Template Generator (powered by AI) to create a campaign in seconds—just describe your goal and audience.
- Add contacts manually or embed a GDPR-compliant signup form on your website using the Form Builder.
- Set up automation workflows using the visual builder for triggers like welcome emails or post-purchase follow-ups.
- Preview your email across 70+ email clients with the Email Previews tool before hitting send.
- Monitor performance in real time using the Statistics Dashboard and Click Maps to refine future campaigns.
