What is ES.AI?
ESAI is an AI-powered coaching platform designed to help students tell their authentic stories—from college applications to first jobs. Instead of generic templates or ghostwriting, ESAI’s Identity Intelligence™ helps you uncover your unique strengths, motivations, and experiences through real conversation with Brandi, your personal AI coach. Whether you're drafting a compelling personal statement, choosing a major, or applying for internships, ESAI guides you to stand out without losing your voice.
Built by former admissions officers and career advisors, ESAI empowers students to build a cohesive personal brand that resonates with colleges and employers—ethically and effectively. With over 750,000 students served and $220M saved in private counseling costs, ESAI turns self-reflection into real-world results like acceptances to Yale, internships in healthcare, and scholarships across the U.S.
What are the features of ES.AI?
- Brandi AI Coach: Your 24/7 conversational AI guide who helps uncover your story through natural dialogue—now with voice capability.
- Identity Intelligence™: A proprietary framework that surfaces your core patterns, strengths, and motivations from real-life experiences.
- College Track: Tools for essay writing, hook development, program discovery, major matching, and scholarship search—all tailored to your identity.
- Career Track: Transforms your personal narrative into a professional brand for resumes, internships, job applications, and grad school.
- BrandID: A dynamic personal brand profile that evolves with you and aligns your story with opportunities that fit.
- Ethical & Student-Owned: You retain full ownership of your content—no outsourcing, just authentic self-expression guided by AI.
What are the use cases of ES.AI?
- A high school junior struggling with their Common App essay uses Brandi to brainstorm meaningful moments and craft a standout personal statement.
- A college sophomore unsure about their major explores interests through guided reflection and gets matched with aligned academic programs and internships.
- A first-gen student builds a professional resume and LinkedIn narrative using Career Track, landing their first healthcare internship.
- A senior applying to conservatories refines their artistic portfolio narrative with ESAI’s storytelling tools and gains admission to a top music program.
- Parents support their child’s journey by understanding how ESAI complements (not replaces) human mentorship.
- Schools integrate ESAI to scale personalized college and career advising across entire student bodies.
How to use ES.AI?
- Sign up for a free account at ESAI’s website to start exploring your story with Brandi.
- Choose your path: Select either College Track (for admissions) or Career Track (for internships/jobs).
- Talk to Brandi via text or voice—answer reflective prompts to uncover your strengths and experiences.
- Build your BrandID as you progress; it auto-updates with insights from your conversations.
- Use generated drafts as starting points—edit, refine, and own your final essays, resumes, or applications.
- Apply your story directly to schools, scholarships, or job postings with confidence and clarity.









