**Letterdrop** is a **social selling tool** designed to help sales, demand gen, and RevOps teams **find warm leads** they’re missing. By building trust with buyers and creating thought leadership content, it helps teams **book more meetings** and close pipeline gaps efficiently.

What are the features of Letterdrop?

* **Warm Lead Discovery**: Find leads familiar with you or your solutions, booking at **3.8x the rate of cold outbound**. * **Thought Leadership Creation**: Turn sales calls into **high-quality content** in minutes to attract more buyers. * **Easy Integration**: Push leads into **CRM, Slack, or outbound systems** like Salesforce, HubSpot, and Apollo. * **Proven Playbooks**: Replicate best practices from top sellers with structured training and onboarding.

What are the use cases of Letterdrop?

* **VP Marketing**: Build an inbound engine with content tied to revenue. * **Content Marketer**: Create and distribute content that resonates with buyers. * **VP Sales**: Make sellers more trustworthy to book meetings and close deals faster.

How to use Letterdrop?

1. **Connect Tools**: Link your CRM, outreach platforms, and call recorders (e.g., Gong, Zoom). 2. **Define Buyer Persona**: Identify your ideal customer profile (ICP). 3. **Engage Warm Leads**: Start conversations with leads showing intent. 4. **Post Thought Leadership**: Share content sourced from sales calls to stay top of mind.

Who should use Letterdrop?

It’s ideal for **sales-led teams** needing pipeline and wanting to start an **inbound-led outbound motion**.

Which industries are a best fit?

It works best for companies selling to **Sales, Marketing, or HR buyers**, or to **skeptical/technical buyers** like in Cybersecurity or IT.

Why should reps start social selling?

**Cold outbound** is less effective. Social selling builds **personal brand** and gets visibility with decision makers, leading to a **3.6x reply rate**.

What if my reps won’t adopt it?

Most reps get the “aha” moment after their first few posts and get excited when they start seeing **free leads** they’d otherwise miss.

Letterdrop

4.0

34.51%

Letterdrop helps sales teams find warm leads, create thought leadership, and close pipeline gaps with minimal effort.

Added on: 2025.03.09

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