Question 1

What is Artisan?

Accepted Answer

**Artisan** is an AI-first platform designed to supercharge your outbound sales. With **Ava**, the AI BDR, Artisan automates repetitive tasks, allowing your team to focus on building genuine customer relationships. Whether it’s lead research, email outreach, or LinkedIn prospecting, Artisan consolidates all the tools you need into one sleek, intuitive platform.

Question 2

What are the features of Artisan?

Accepted Answer

* **AI BDR Ava**: Automates manual outbound tasks, freeing your team to focus on closing deals.
* **Lead Research**: Gathers and analyzes prospect data from multiple sources for rich insights.
* **Multi-Channel Outreach**: Schedules emails and LinkedIn messages at the perfect moment.
* **Intent Data**: Uses signals like fundraising announcements and hiring news to maximize conversions.
* **B2B Database**: Access to 300M+ verified contacts across 200+ countries.

Question 3

What are the use cases of Artisan?

Accepted Answer

* **Sales Teams**: Automate repetitive tasks and focus on building relationships.
* **Lead Generation Agencies**: Scale outreach efforts with precision targeting.
* **Startups**: Boost outbound sales without increasing headcount.

Question 4

How to use Artisan?

Accepted Answer

1. **Create Targeted Campaigns**: Define who Ava targets and the messaging she uses.
2. **Let Ava Find Leads**: She identifies leads matching your criteria from a vast B2B database.
3. **Research Intent Signals**: Ava scrapes the web for relevant data to personalize outreach.
4. **Ghostwrite Sequences**: Ava crafts hyper-personalized emails and LinkedIn messages.
5. **Ensure Deliverability**: Artisan’s tools ensure your messages hit the inbox.

Question 5

How does Ava personalize emails?

Accepted Answer

Ava uses a Personalization Waterfall to reference social media posts, website visits, and more for each lead.

Question 6

What kind of data does Ava use for lead research?

Accepted Answer

Ava gathers data from multiple sources, including fundraising announcements, Google searches, and hiring news.

Question 7

Can Ava handle LinkedIn outreach?

Accepted Answer

Yes, Ava schedules multi-channel sequences, including LinkedIn messages, to maximize conversions.