What is Soona?
soona is an all-in-one creative platform built specifically for ecommerce brands that need high-quality photos, videos, and user-generated content—fast. Whether you're a small Shopify store or a well-known brand selling on Amazon, Instagram, or beyond, soona helps you create, manage, and optimize product content without the usual headaches of traditional production. No more juggling freelancers, waiting weeks for edits, or guessing what works on each sales channel.
With soona, you get studio-grade visuals, authentic UGC from vetted creators, AI-powered editing tools, and performance insights—all in one place. Trusted by over 20,000 brands, soona delivers professional content in as little as 24 hours, at a fraction of the cost of agencies, with unlimited usage rights and royalty-free models.
What are the features of Soona?
- Studio Photos & Videos: Book real photo and video shoots with top-tier talent—attend remotely and approve shots live.
- soona UGC: Get authentic, sales-boosting user-generated content from pre-vetted creators, delivered quickly.
- AI Studio Tools: Use AI to resize images, change backgrounds, generate scenes, and create on-brand assets instantly.
- Listing Insights: Analyze your Shopify and Amazon product listings to spot issues and improve conversion.
- Digital Asset Management (DAM): Organize, store, and reuse all your creative files in a centralized, ecommerce-friendly library.
- Pre-Priced Packs: Choose affordable, platform-specific bundles designed for Shopify, Amazon, Meta ads, and more.
- Competitive Analysis: See how your visuals stack up against competitors and get actionable tips to stand out.
- Seamless Integrations: Connect directly with Shopify, Amazon, and Canva to sync data and streamline workflows.
What are the use cases of Soona?
- A Shopify beauty brand needs lifestyle photos for a new serum launch—books a full shoot with models and stylists in minutes via soona’s Studio.
- An Amazon seller wants to refresh stale product images—uses soona’s AI tools to add realistic scenes and optimize for Amazon’s image requirements.
- A DTC pet food company scales holiday campaigns with authentic UGC showing real customers using their products.
- A small jewelry business on Etsy gets professional white-background product photos without hiring a photographer.
- A global footwear brand compares competitor listings using soona’s Competitive Analysis to refine its own visual strategy.
- A health supplement startup uses Listing Insights to identify underperforming PDPs and regenerates better-performing creatives with AI.
How to use Soona?
- Connect your store: Install soona’s free app for Shopify or Amazon to import products and get visual analytics.
- Plan your shoot: Share your goals, select models/stylists, and book a studio session—all in a few clicks.
- Join live or review later: Attend your photo/video shoot remotely via the platform and approve selects in real time.
- Order & edit: Purchase only the assets you love ($39/photo, $93/video) or get free edits with a Standard plan.
- Optimize with AI: Use AI Studio tools to resize, change backgrounds, or generate new scenes from existing photos.
- Track performance: Monitor listing metrics over time and apply soona’s recommendations to boost conversions.









