What is Positional?
Positional is your all-in-one toolkit for content and SEO teams who want to grow organic traffic faster. Whether you're optimizing old content, researching keywords, or tracking competitors, Positional gives you the data and tools to make smarter decisions—without the fluff.
What are the features of Positional?
- Optimize: Improve content with AI-driven suggestions for keywords, readability, and structure.
- Content Analytics: Spot bounce points and weak sections with heatmaps and paragraph-level scoring.
- Buyer Journeys: Track how users move from curiosity to conversion and fix drop-off points.
- Internals: Find missing internal links to boost SEO and keep readers engaged.
- Keyword Research: Get search volume, difficulty, and trends—fast.
- Keyword Tracking: Monitor rankings and spy on competitors’ keyword performance.
- AutoDetect: Check for AI-generated content and plagiarism (though it’s not perfect).
What are the use cases of Positional?
- Bloggers: Revamp old posts to rank higher and attract more traffic.
- SEO Teams: Research keywords, track performance, and outsmart competitors.
- Content Marketers: Plan better with editorial calendars and data-backed outlines.
- Startups: Scale content efforts without hiring expensive consultants.
How to use Positional?
- Sign up for a free trial.
- Pick a tool (e.g., Optimize for content improvements or Keyword Research for new ideas).
- Follow suggestions—like adding internal links or tweaking keywords.
- Track results with dashboards and adjust your strategy.
