What is Alembic?
Alembic is a cutting-edge AI marketing analytics platform that helps businesses predict revenue outcomes, optimize media spend, and gain real-time actionable insights. Designed for CMOs and marketing teams, it connects every marketing dollar spent to revenue, eliminating guesswork and wasted budgets.
What are the features of Alembic?
- Causal AI Engine: Uncover hidden relationships between marketing activities and outcomes.
- Real-Time Insights: Get immediate predictive insights to make data-backed decisions.
- ROI Prediction: Accurately measure the impact of traditionally hard-to-track channels like brand campaigns and sponsorships.
- Automated Intelligence Briefings: Receive clear, concise reports on what works and where to invest next.
- Privacy-First Architecture: Built to protect user data with SOC2/3 certification and no PII collection.
What are the use cases of Alembic?
- Fortune 500 B2B Tech Firms: Expanded sales pipeline by 37% using advanced causality models.
- Major Airlines: Precisely measured sports sponsorships, linking brand activations to ticket sales.
- Global Marketing Agencies: Delivered return on intelligence with AI-driven decision-making confidence.
How to use Alembic?
- Data Ingestion: Connect your first and third-party marketing data sources.
- Analysis: Let Alembic’s proprietary algorithms identify causal relationships.
- Insights: Access actionable insights through automated Intelligence Briefings.
- Optimization: Use the insights to refine your marketing strategies and spend smarter.
